National Egoism

National Egoism is a logo-art project that wants to engage in public space.

Already i 2013 I came up with the term ‘National Egoism’ in a discussion with a friend on the upswing of the right-wing populism in Norway.

Today, in my opinion, this term plays a pivotal role in world politics. National Egoism is ofcourse a logo without a clear organization or company behind it. Therefore it is intended to act as a major question mark and appeal to people’s ideas and ​​associations. As an artist , like many I feel I am stuck in this muddle and I do not want to stay outside that discussion. The artwork should in all likelihood both lead to discussion and recognition. I want to contribute in commitment and self-awareness to important social issues that the term refers to.

The artwork is produced in 3 dimensional logos / light advertising, both in Norwegian and English- It is placed and photographed and exhibited in different contexts both urban, local or as part of an exhibition.

Prototypes are handmade by me to test out form and concept while robust and weatherproof form is ordered from a professional supplier. The project needs support for both physical production and delivery but also for all communication work to find a place in the public and be visible to the public.

Onliners

I have worked with text as an art idea for many years like many other artists such as John Giorno, Barbara Kruger, Lars Ramberg or Ole Martin Lund.